Yesterday I saw a group of financial reports on Dior’s first quarter of this year. It is really not easy for Dior to sell so well when the luxury industry is recession.
Of course, the merit belongs to Maria Grazia Chiuri. The first female designer of Dior in the past 70 years has successfully shaped the new image of Dior which is fashionable and young. The wide shoulder strap handbag with the J’ADIOR metal logo has become Dior’s new It Bag.
This bag is the first collection by Maria Grazia Cihuri after she entered Dior named J’ADIOR. Maria Grazia Chiuri does not have a lot of reference to the traditional classics of Valentino and Dior.
From this point of view, Maria is still quite bold. Conservatively, when the new designer comes, the first series has a theme of “tribute to tradition”, and it is very safe to return to classic NEW LOOK. So des Raf Simon. But not Maria.
The most fascinating thing is the classic square bag. Designed with the studded metal J’ADIOR handle, so that when the bag is cross-body, the handle will naturally fall on the hand back, or convert carrying the bag in hand, and the J’ADIOR letter handle on the bag is also decoration. Not only fashionable, but also chic.
The flap closure is more stylish. As the bottom body is bulged in, hence, the bag will stand very steadily.
The size of square Dior J’ADIOR bag is 25 x 16.5 x 6.5 cm.
The function of the bag is still very detailed. and multiple card compartments and flat pockets completely replace the position of the wallet. The zipper pocket treats important items separately ensuring the order of the bag. The front pocket is filled with items that are used more frequently taking conveniently.
A detachable 120cm leather shoulder strap provides consumers with a more enjoyable experience. And the metal chain is also convenient and comfortable.
In addition to these basic constructions, the craft of Dior is also worthy of scrutiny. French wax line with stitch embossing creates a delicacy and high-end luxury brand.
The hardware chain is more advanced. Each ring is engraved with a CD logo, and the detachable construction meets the unique needs of consumers.
I think this bag represents a new generation of DIOR girls, elegant and fashionable. At the same time it is independent and individual. J’ADIOR’s bag uses a huge slogan, thick shoulder strap, huge metal chain with a lot of more neutral details, but ultimately, it is still a very feminine bag. The J’adior bag brings a distinctive and classical design which bring Dior back to the It Bag!